RECENT PRESS / JANUARY - MARCH 2022
ELLE - JANUARY 2022
Valentine's day is approaching and we want for every By Alona piece to be the perfect gift to your loved one.
Natasha Bird features our new addition, the Lila necklace, as one of the best jewellery gifts that are anything but cliché. Your partner, friend or family member will love this symbolic, special and unique necklace.
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POPSUGAR - JANUARY 2022
Jewellery is the perfect gift for Valentine's Day because it lasts as long as the love we have for the most precious people in our lives. Kara Kia shares a list of 25 on-trend and timeless pieces from the most sought-after jewellery brands, available to shop now, featuring our classic Delphine earrings.
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SHEERLUXE - JANUARY 2022
Sheerluxe presents a list of the best jewellery with pearls to wear now and achieve the perfect modern, chic and romantic look.
Featuring our Amary Pearl earrings, available in Matches Fashion website.
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HARPER'S BAZAAR - JANUARY 2022
Abigail Southan features our Ayla bracelet in green moss agate and defines By Alona as one of the best demi-fine jewellery out there.
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EVENING STANDARD - FEBRUARY 2022
We are delighted to be part of Chloe Street's London’s coolest female jewellery designers list.
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COVETEUR - FEBRUARY 2022
Camille Freestone present Coveteur's monthly shop edit, focusing on earthy textures and beads to mix and diversify. Featuring our popular Ayla necklace with green Moss Agate stones.
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VOGUE - FEBRUARY 2022
Sasha Sabynina's wise words explain that if a fashion diva like Rihanna chooses a catchy vintage Christian Lacroix, this is a clear sign that large jewellery is back in fashion and massive and catchy jewellery styles like the ones seen during the 1980s and 1990s is back.
Featuring our Sky necklace inspired by the surface of Mars, this necklace is made of 18k gold plated oval links clasped together with a hinged ring, which hangs a pendant with 6 white sapphires, a baroque pearl and a blue sodalite stone.
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HARPER'S BAZAAR - FEBRUARY 2022
Kerry Pieri and Kathy Lee talk about staples and have created the ultimate list of the best gold chain necklaces that you will take everywhere and wear with everything.
Featuring our Ayla necklace with green Moss Agate stones, this necklace perfectly combines semi-precious stones with an 18k gold plated chunky chain to achieve that Mediterranean look you are so much looking for.
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RED MAGAZINE - FEBRUARY 2022
Lucia Debieux complies a list of finishing touches featuring our Sky necklace. Inspired by by the surface of Mars, the Sky necklace features a textured centre pendant and 6 white sapphires which sparkle like the night sky, a baroque pearl, and blue sodalite stone to create the perfect talisman.
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View the full article on Red Magazine - March 2022 issue. (Page 21)
CENT MAGAZINE - FEBRUARY 2022
Inspired by the vascular system, Jo Phillips has created the perfect gift lift that pulls the heartstrings. Cent Magazine beautiful Valentine's shoot is crammed full of beautiful items to get your partner’s heart pumping. Featuring our Candy necklace in cherry pink and Panarea earrings, why not express your affection with a watch or beautiful piece of jewellery.
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COSMOPOLITAN - FEBRUARY 2022
Maddy Alford talks about personalised necklaces that will be a piece of your everyday jewellery and will never go out of style. Featuring our classic Veronica necklace finished with an initial charm and lustrous freshwater pearls in their original and unique form.
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DAZED MAGAZINE - MARCH 2022
Ib Kamara styled a beautiful cover story for the amazing Spring'22 issue of Dazed Magazine. Featuring some of our newest additions, the Kalani earrings in silver, perfect for a glamorous look.
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View the full article on Dazed & Confused - Volume V Spring 22 issue 275
VOGUE - MARCH 2022
The Noughties was a time of self-discovery, especially when it came to dressing. From the Juicy T-shirts and mini-skirts of Mean Girls , to crop-tops and low-rise jeans in Bend It Like Beckham – films from the era encouraged a new wave of liberated aesthetics. Now, Y2K style is officially back, and where better to look for fashion inspiration than the original films that shaped our wardrobes to begin with?
Vogue France has created a list of the best Noughties films to take Y2K style notes from now.
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